Playtech Brings iPoker Network to Switzerland

Playtech has teamed up with the Swiss Casinos Group to bring the iPoker network to Switzerland.

Playtech, a top global gambling company, has revealed a partnership with Swiss Casinos Group, a leading operator, to introduce its iPoker network in Switzerland. This marks the first regulated poker network in the nation.

Swiss Casinos Group, which runs the four largest land-based casinos in Switzerland, has joined forces with Playtech to utilize its top-notch poker software and the iPoker network.

In line with Playtech’s overall strategy, the iPoker network focuses on expanding in regulated markets globally. It provides a robust liquidity pool backed by high-quality software and services designed to meet regulatory standards in various regions.

The network’s size and stability enable Playtech to cater to the needs of diverse partners, regardless of their player base, core business, or marketing approach. This is made possible by its advanced source-based rake player valuation method. Playtech is committed to responsible gambling, and its core poker strategy is to ensure long-term sustainability and innovation for operators, while offering a safe and enjoyable experience for players.

Playtechs top operations executive, Shimon Akad, stated: “We are delighted to collaborate with premier operator Swiss Casino. At Playtech, we continuously invest in expanding and enhancing our software and network to actively address the future of online poker.

“We have invested significantly in our new poker web platform, in addition to our native poker app and popular downloadable desktop poker application, enabling us to provide operators with a highly adaptable platform and a growing network. This year, we have transitioned major new brands to the iPoker network, and we are very enthusiastic to welcome Swiss Casino. We anticipate building a robust and successful partnership with Swiss Casino.”

Marc Baumann, chief executive of Swiss Casino Group, remarked: “It has been a very significant past 12 months working with Playtech to launch our online casino offering, and we are thrilled to introduce the iPoker.com network to Switzerland for the first time. By working closely with Playtech, we can better comprehend our players and create the most effective and customized experience, allowing us to adapt to the changing demands of the market and our audience to meet the challenges of the years ahead.”

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