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QPR Teams Up with KUYU Sports as Betting Sponsorship Debate Continues

Di Jayden "Jigsaw" Graves

Launching the 2022/23 season, Queens Park Rangers, the cherished West London football organization, revealed an exhilarating collaboration with sports wagering giant, KUYU Sports. The KUYU emblem will be prominently featured on the rear of QPR’s starting lineup’s shirts, cementing the alliance.

Anton Ivanov, Head of Business Growth at KUYU Sports UK, conveyed his enthusiasm, remarking, “We are absolutely thrilled to unite with QPR. As ardent football devotees, we are ecstatic to partner with such a storied English club. This guarantees to be a captivating season for both KUYU Sports and Queens Park Rangers!”

KUYU Sports, renowned for providing an impressive selection of pre-game and live betting choices on over 18,000 matches daily, is extending a warm greeting to QPR supporters with a generous £5 no-deposit complimentary wager. This alluring proposition can be utilized on any Queens Park Rangers match throughout the season.

Euan Inglis, QPR’s Director of Commercial Operations, added, “We are overjoyed to welcome KUYU Sports into the QPR family. Their distinctive methodology, employing specialist knowledge, distinguishes them within the sector.”

He elaborated, “Working alongside Anton and the KUYU group on this multi-year partnership has been a delight, and we eagerly anticipate the innovative joint ventures we have in store.”

This declaration arrives as the English Premier League reevaluates its guidelines on gaming sponsorships appearing on the front of football jerseys, aiming to protect young supporters.

Notwithstanding a self-imposed commitment to the UK administration, the top tier of English football has declared its aim to permit betting promotions on jersey cuffs to persist. This choice will empower Premier League teams to maintain a substantial stream of financial backing.

It’s important to mention that this custom is already rather contentious, with numerous individuals asserting that it trivializes wagering, particularly to youthful supporters.

As of now, the EFL has not issued any declaration concerning the trajectory of betting sponsorships within its own competitions. It will be intriguing to observe if they emulate this approach or adopt a contrasting position.